Are You forget your SEO Strategy for Christmas and New Year ?
Most online businesses update their product range or service offering in line with the seasons. It is important to keep updating your site with fresh content such as blog posts and articles as this will help your SEO Strategy and also attract new traffic if the information is interesting enough.
Being featured on Google News can also raise the profile of your site and significantly boost traffic rates but a number of requirements need to be fulfilled before it is worth applying.
The content in your articles must be unique, while including images with relevant captions is also recommended.
Google has recently changed its ranking algorithms in response to a business owner who used negative feedback to boost his SEO strategy.
When people searched for the name of the company they would be confronted with scathing reviews but when shoppers entered the name of fashionable spectacles brand, the organization would appear at number one.
Our Seo Expert India give the some Seasonal SEO Tips especially for Christmas and new Year, You should consider some important point:
Pages: Do you need additional pages on your site to target specific search phrases? After all you don’t necessarily want to lose the benefits of your existing SEO
Page Redirection: Redirect any old Christmas pages to a page that is more relevant. It’ll boost your Page rank and also not scare customers off!.
Content: Does the text of your page support the seasonal keywords you want to target?
Meta Tags: updated your page Titles, Descriptions and Keywords to reflect the seasonal key phrases and the message you want to give to people searching who find your site in results
Submission: Don’t forget to submit your site to the major search engines once you have made changes to ensure the search engines don’t over look you.
Link Building: Link Building is an essential element in the development of your website traffic. It needs to be planned in advance and have clear goals both with regard to the quality and quantity of links negotiated and the results in rankings and traffic that result from the links.
Profile Links: Our Seo Expert India suggest to make Profile Links for own website which is more helpful for your website to visible in search engine and drag the traffic on you r site.
SEO Efforts: Continue with your day to day SEO efforts. So continue to Quality link build effectively, participate in social media and bookmark in the major SBM sites and do-follow blogs posting , and try to get as much exposure as possible. The search engines look closely at your incoming links. Equally real visitors can follow links from 3rd party sites to yours and end up doing business with you as a result.
Timing: Make sure you get things in place early, search engines can take months to reflect new or changed site content
All of this will help you gain as much good traffic as you can this Christmas and New Year period.
Google was alerted to the anomaly and developed an algorithmic solution to avoid situations similar to this in the future. You know it's nearly New Year when lists featuring the events of the last twelve months start appearing.